West Coast business leaders are optimistic about growth in 2025—but they’re also facing critical challenges. To better understand what’s driving today’s decisions, Aldrich surveyed more than 100 private company leaders across Oregon, California, and Washington, including owners and C-suite executives. The results reveal key trends influencing business strategy now.
Key Findings:
-
Operational excellence was identified as a top focus area by 85% of respondents, even ahead of talent strategies (70%).
-
Only 7% of respondents felt their access to data to drive decisions was excellent.
- Increase profitability (75%), revenue growth (69%), cost control (42%) are the top three financial priorities for the coming 12 months.
Download the full report below for data-driven insights and strategic takeaways tailored for private businesses.
